HOUSE OF ZALEX is a London-based fashion brand. For the purpose of data protection laws, we are the "data controller" responsible for your personal data.

If you have any questions about this policy, you may contact us at:

Email: customer@houseofzalex.com

We may collect and process the following information:

Information You Provide to Us

• Full name
• Billing and shipping address
• Email address
• Phone number
• Payment information (processed securely via third-party payment providers)
• Account login details (if applicable)
• Any correspondence you send to us

Information Collected Automatically

• IP address
• Browser type and device information
• Pages visited and browsing behaviour
• Cookies and usage data

We use your personal data to:

• Process and fulfil your orders
• Provide customer support
• Communicate order updates
• Improve our website and services
• Send marketing communications (if you opt in)
• Prevent fraud and maintain website security
• Comply with legal obligations

We will only send promotional emails if you have subscribed to our mailing list. You may unsubscribe at any time.

Under UK GDPR, we process your data based on:

• Contractual necessity (to fulfil your order)
• Legal obligations
• Legitimate business interests
• Your consent (for marketing communications)

All payment transactions are processed securely through third-party payment providers. HOUSE OF ZALEX does not store your full payment card details.

We may share your information with trusted third parties, including:

• Payment processors
• Shipping and courier partners
• IT and website service providers
• Marketing platforms (where consent has been given)

We do not sell or rent your personal data to third parties.

As we serve customers globally, your data may be transferred outside the UK or EEA. Where this occurs, we ensure appropriate safeguards are in place to protect your information.

We retain personal data only as long as necessary to fulfil the purposes outlined in this policy, including legal, tax, and accounting requirements.

Under UK data protection law, you have the right to:

• Access your personal data
• Request correction of inaccurate information
• Request deletion of your data
• Object to certain processing
• Withdraw consent for marketing
• Request data portability

To exercise these rights, please contact us at customer@houseofzalex.com

We use cookies to improve your browsing experience and analyse website traffic. You may adjust your browser settings to refuse cookies, though some parts of the website may not function properly.

For more details, please refer to our Cookie Policy.

We implement appropriate technical and organisational measures to protect your personal information from unauthorised access, misuse, or disclosure.

We may update this Privacy Policy from time to time. The latest version will always be available on our website with the updated revision date.